When the pandemic struck early this year, outsourcing experienced the highest popularity rate it ever had experienced during the modern times. Many Australian companies that never relied on outsourcing services are now seeing its sensibility.
But how does outsourcing increase resilience and agility in these difficult times?
Flexibility and Scalability
Outsourcing increases flexibility, which is particularly essential if you’re just starting or going through a transition period. Whether you decide to outsource core or non-core functions, it’s possible to be a fully-functional company through COVID-19 pandemic with the help of outsourcing.
A start-up brand that has invested hard on research and development can benefit from outsourcing a commercial instead of creating an in-house marketing team. They can avoid overheads for non-core functions until such time they are stable enough to conduct them from within.
For example, an accounting firm isn’t exactly the type of business that regularly capitalises on multimedia commercials. But there are instances when they have to market, and that’s when they outsource creative consulting and videography to an experienced company.
Alistaire Clare, Credit Capital business consultant, believes that outsourcing should be part of a long-term strategy, “Even though the pandemic is still here, we are starting to see long-term businesses plans emerge, mainly the extensive shift to digital. Outsourcing doesn’t only mean businesses can scale if necessary, but also bring in new competences and fresh ideas.”
Saves Time and Money
When the COVID-19 pandemic struck, various industries suffered enormous financial difficulties. The food industry must rely heavily on delivery and takeout. Numerous retail brands moved to the digital landscape, closing their physical stores until nobody knows when. Hotels, bars, and beaches that used to be teeming with tourists and locals are now empty.
Cutting costs is essential for survival through this current global crisis. Outsourcing can allow your business to continue all its functions (or most of it) without having to pay for additional space, equipment, training, benefits, etc.
Accessing to Specialised Skills, Expertise, and Technology
Outsourcing is also a practical approach to access specialised skills, expertise, and technology that you don’t have in-house. This is particularly beneficial for small and medium businesses that cannot afford to employ specialists in non-core functions. For example, a small but thriving bakeshop doesn’t necessarily need to a full-time marketing or accounting team. They can simply hire them on a per-project basis. Specialised service providers invest in training and technologies to deliver specific services at superior quality.
While outsourcing offshores tend to be appealing in terms of cost, it’s also essential to consider the advantages of hiring onshore service providers for the following reasons:
- There are no time zone differences and language barrier.
- Local service providers are familiar with local market trends and regulations.
- You can easily monitor and filter local skills and expertise.
- The risk of exposing your confidential business is minimal.
Outsourcing has proven to be effective in cutting costs and maximising resources. Screech Digital Productions can create your commercials, documentaries, coverages, etc. while you focus on the core functions of your business. We are fully-licensed, widely-experienced, and well-equipped creative team that has helped numerous individuals and businesses capture memories and convey their messages to the community through captivating digital productions.
